OPEN CALL : Wine Culture Center Architecture Ideas Competition

Registration date:


Submission date:




CREA TALENTS is an open&free; Architecture Ideas Competition, sponsored by The Economic Development & Culture Committee. The objective of the competition is to provide maximum freedom to the participants to engage the project without constraints in the most creative way.

The project background:With beautiful scenery and many wineries, Huailai, one of the most ancient wine region in China, is attracting more and more tourists and wine lovers. Designers are tasked to design a wine centre which aims to promote wine tourisme by providing visitors with a lively journey around a world of wine and culture. It will be a must-see experience during the stay in Huailai, but also a place to go for residents of the region.

The project vision: Participants are invited to come up with visionary concepts for a Wine Culture Center . Designers are free to include all the functions all in one building, or designing separate structures.The ideas can be as fantastical or as grounded as you see fit. We are not looking to judge proposals on their feasibility, but on the extent to which they have the potential to be a landmark.


1st Prize: 10,000 euros2nd Prize: 5,000 euros3rd Prize : 3,000 euros4th Prize: 2,000 euros5th Prize: 1,000 euros4 honored mentions: 500 euros

Registration:Please register through the competition’s online platform and download the profles after resgistration:

Entries: Open to everyone in the world (architects, students, engineers etc.) Submissions can be made by individuals or teams.

Submission requirements:CV of the participant / all members of the group. (PDF) Biography of the individual or of the group. (PDF) A free expression document presenting the project in depth (PDF)Graphic elements made up of at least 10 pictures (10 MB Max for each image)

Criteria:Innovation, originality, creativity of the proposal Potential of creating identity Architectural design quality General impression and clarity of the concept Compliance with the requirement of the programme Sustainable development

Any question: