Consumerism has taken the world by the storm, but like everything it has its pros and cons. While its has increased global connections and economic output, on the other hand, it has come to be the cause of a lot of social and ecological problems, including a severe misuse of resources, pollution and a cycle of waste, disparity and poverty.
With the understanding that our physical environment has significant influence on cognition, behavior and perception, can specialized commercial architecture attempts to bridge the gap between built spaces, consumer behavior and productivity at the workplace, based on a better understanding of interactions between consumers and their immediate surroundings, promoting healthier consumer choices, and mitigating risky behaviour.
What does this mean for the dramatically changing consumer environments of today and the future?
Focusing on the most basic of frameworks (typologies) of built spaces, UNI introduces Architecture (A- Z).
‘C for Commercial’ aims to bring together global design talents that explore one of our most primary needs as a population.
Inviting entries of commercial spaces that range from retail to restaurants to workspaces, this theme aims to recognize spaces which have evolved with the utmost understanding of its user groups, its function, its adaptability and its environmental responsibility.